Green Steward Energy
Point of Purchase
One of the key precepts of sustainability is to buy locally, but most companies fail to capitalize on the marketability of their brand in their local communities. TD Bank allocated space to Complete Electric to set up a one-month display to promote solar energy. Ideally located in the front by the tellers' windows, we designed an inexpensive point of purchase display that promoted this neighborhood business. Serving cookies and cakes on Monday mornings and Friday afternoons was an effective way to generate in home sales appointments.